Have you ever heard of the old marketing rule of seven? Basically, it’s the thought that a prospective buyer needs to hear or see your marketing message at least seven times before they buy from you. In my experience, church announcements follow the same pattern. Your church members need to see or hear your announcement multiple times before it sticks. One of those ways should be via church video announcements.
When someone first visits a website, they form a first impression within 50 milliseconds. This means that you have less than a second to draw someone into your church website. It also means that there is no such thing as being too picky when it comes to choosing a church website template.
Get the checklist you need to build an easy and beautiful website for your church.
It’s been a really active year for new features on Clover, and we want to make sure that you know about all the new options! From video backgrounds that make your website more eye-catching to new integrations that make your experience more seamless and save time, we've been busy using your feedback to develop improvements so your church website can be used to achieve ministry results.
For more than 10 years, Clover has provided tools so that anyone would be able to build a website for their church. Throughout the years, many of our customers would joke that Clover saved their ugly church website, which got us thinking, “What else can we do to help save church websites?”
As humans, we are designed to crave intimacy and feel connected with those around us. According to Dr. Sonja Lyubomirsky, surrounding ourselves with people who support, value, and love us creates stronger internal confidence in everything we do. As a church, we have a unique opportunity to create this confidence in our members. One way we do this is by establishing dynamic church small groups that pour into the lives of others.
When you first visit a church website, what is the first page that you click on? Events? Staff? Ministries? Something else? According to a study of 3.6 million page views done by The Church Co, after the homepage, the “about us” page is the most looked at page on church websites. If that doesn’t make you want to login to your church website builder and start editing your about page ASAP, I don’t know what will.
We all understand that financial stability is crucial to the health of the church. That’s why, as technology evolves, it’s important that your church’s ability to offer convenient tithing options evolves, too. Enter, Text-to-Give.
The world of church websites (and really, websites in general) is always changing. What is trendy one year may be outdated the next. Therefore, it’s important to be aware of trends and learn how you can easily implement them on your site. As the virtual front door to your church, you want to make sure that people who visit your site stay long enough to find the information they’re looking for and plan their visit.
Does your church worry about seasonal fluctuations in contributions? Do you struggle to maintain a consistent stream of monthly revenue from tithes? If so, you’re not alone. Many churches are affected by lulls in giving and are constantly looking for ways to better forecast their budget. In fact, 86 percent of churches still don’t meet their annual budget goals. When you boil it down, that means 43 out of 50 churches aren’t raising enough funds during the year to support all the activities, missions, and events they need to propel their ministries forward. So, what could the other 14 percent be doing differently to reach their goals? It’s simple. They’re offering monthly recurring giving.
When it comes to writing content that appears online or social media, we’ve all made mistakes. From spelling errors to offending an entire group of people, it’s easy to see how it can happen. If you are a huge corporation or megachurch, these mistakes can be even more costly. Luckily, there’s something called humor to get us through these trying times.