Did you know that 90 percent of the information processed by the brain is visual? While that’s a fun fact you can share at your next dinner party, it should also get your church staff brain pondering what that means for engaging people at your church. As a culture, we are highly visual, and yet most of our worship services today have very little visual aspects incorporated. This is where church media comes in.
Have you ever heard of the old marketing rule of seven? Basically, it’s the thought that a prospective buyer needs to hear or see your marketing message at least seven times before they buy from you. In my experience, church announcements follow the same pattern. Your church members need to see or hear your announcement multiple times before it sticks. One of those ways should be via church video announcements.
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When you first visit a church website, what is the first page that you click on? Events? Staff? Ministries? Something else? According to a study of 3.6 million page views done by The Church Co, after the homepage, the “about us” page is the most looked at page on church websites. If that doesn’t make you want to login to your church website builder and start editing your about page ASAP, I don’t know what will.
The world of church websites (and really, websites in general) is always changing. What is trendy one year may be outdated the next. Therefore, it’s important to be aware of trends and learn how you can easily implement them on your site. As the virtual front door to your church, you want to make sure that people who visit your site stay long enough to find the information they’re looking for and plan their visit.
Mother’s Day is coming up in just a week or so and for the past few Mother’s days, I’ve overheard something interesting. I don’t think it's related and I’ve really only heard about it from friends. Apparently, a lot of stores have a rush on cards and flowers.
It's big and bold and we think you're going to love the newest Clover site design, DUSK. We launched Majesty a few months ago and here we are with DUSK, hot off the presses, so to speak. Take a look and imagine how your church could use this snappy design to share your message with the world. We’re so excited to deliver a BRAND NEW Clover Sites design to you! Dusk was designed and built to make it easy for your church to be dynamic and compelling. Use sections to arrange your images, lists, forms, and all your church website content. Let Dusk help your church communicate with power and clarity.
“A picture is worth a thousand words.” You’ve heard that old saying, right? Well, we think it’s especially true when it comes to your church website. Good photography speaks volumes on your website. It tells a story. It paints a picture of the people in your community, your church, and its different environments. It gives visitors a glimpse into what your church looks like. That’s why having good photography is essential for your church website! But the reality is, not every church has access to a professional quality photographer who can snap hundreds of pics to find the best 10-30. And not every church has the budget to hire one, either! So what do you do when you want good, quality photography for your website, but you don’t want to break the bank? The answer: stock photos!
Before we jump right in, I wanted to share some big news with you: Clover Media is Live! What exactly does that mean? As part of our desire to serve you and your church with more than just a great church website, we've been scouring the internet for the best in church graphics and have partnered with Sharefaith to give you access to the best of the best in church PowerPoints, bulletins, flyers, newsletters, worship graphics, animation loops and mini-movies -- all available in a variety of formats. You probably have even more questions and we definitely have answers. Stay tuned to the blog to learn more about church media in general, and how you can gain access to Clover Media. Some churches are already visually full of color and beauty. Stained glass with stories of Biblical events and stories surround the worshipper. But, a growing number of churches meet in rented schools, renovated warehouses, or even storefronts. So instead of being distracting, worship visuals might be essential in an environment where even a basic cross can’t be found. Today, visual storytelling is our culture. From motion pictures, video games, and emojis, everything we do involves communication through pictures. With our faith being something we have a mission to pass on and to spread, it would be almost a crime to forgo a growth in our facility with visuals. In worship, a picture can truly act as a thousand words.
We've launched Clover Media! Do you know how long it takes to form a first impression? Here's a hint... it's a really short time. Do you know the importance of making a good first impression? Do you know where to get great, high-quality graphics to make that great first impression? Do you know how to get a design set up for your sermons or worship slides? It's robust, it's powerful, and -- best of all -- the answer is here! This summer, Clover Media can solve all your image and graphic problems.